Civil War Trails Partner Program
Lenwood Sloan, Director of the Cultural and Heritage Tourism Program, has announced the Civil War Trails Partnership Program which will facilitate the involvement of Pennsylvania businesses to encourage historical and heritage tourism to benefit the economy of Pennsylvania.
Heritage Tourism Benefits the Economy of Pennsylvania
By creating a growing awareness of the influence the American Civil War had on the development of these United States, Pennsylvania receives private and public revenue from people coming into the state to explore battle sites, such as Hanover and Gettysburg. Pennsylvania benefits from the increased business brought into the state as a result of Civil War tourism.
The Importance of Civil War Tourism
For five years, Kent Courtney has been a part of the Civil War Trails Program and has been an evangelist for the benefits of heritage tourism. His message has been, "The Civil War was the pivotal experience that shaped our country - politically, militarily, industrially and culturally."
In the words of Abraham Lincoln, the Civil War truly "brought a new birth of freedom.". Shelby Foote said, "We are what we are, today, both good and bad, because of the Civil War".
Marketing the Civil War Trails Program
In order to help understand who we are as a people, the Civil War Trails program provides many forms of interface to bring tourism into Pennsylvania. There is a multi-faceted presence on the internet. Extensive partnership with Amtrak in the Northeast Corridor brings large signage in Amtrak stations, on-board signage, and full-color Amtrak print media advertising.
Civil War Trails
The Civil War Trails initiative in Pennsylvania, gives tourists an opportunity to walk in the footsteps of the soldiers and citizens who forged a stronger nation. From battlefields and museums to Story Stops and living history interpreters, this enlightening experience is not merely a deeper look at Lincoln, Lee, and Meade, but a journey to the margins. Here the silent stories are told, the faceless brought to life, the places in between explored. Here the small towns and families who endured our most personal war are the heroes.
Get Involved in the Civil War Trails Partner Program
For more information about how a business may become a Partner in the Civil War Trails Partnership Program, contact firstname.lastname@example.org.
Here are links that go to some of the coverage associated with the Civil War Trails program:
NBC25, Hagarstown, Maryland video:
WGAL, Channel 8, Lancaster, PA slideshow:
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